Dia & Co
Case Studies

Dia & Co is a fashion marketplace and styling service for women who wear plus-sizes.

Improve filtering UX and make it obvious when items are eligible for promotions.

Make it easier to shop and discover key offerings from the navigation menu.

Introduce one-time boxes, and allow customers to order more than one box at a time.

Improve purchase confidence throughout the onboarding flow by leaning into fit messaging.

Dia & CoCase Studies